Juggling Passions: The Influencer’s Journey from Educator to Beauty Maven with @cojocaru.alice

Tell us more about yourself? (name, type of influencer, anything you want to share with us)

Hello. My name is Alice Cojocaru and I am beauty and fashion content creator .

Since when have you been working as an influencer?

I discovered this passion two years ago .I have always flirted wih the idea of beauty , of feminity and I loved to capture beauty in any photo.That’s how it all started.

When is the busiest period for creating content for you and why?

For me , creating content is a permanent challenge because I do this only when I have free time , but free time is limited because my basic job involves a lot of dedication and work .I forgot to say that I am teacher ☺

Which platform do you like and enjoy working the most with?

I started working through the Instagram platform and remains the platform on which I like to carry out my activity the most.But I also have a Facebook and Tik Tok page .

What is your dream collaboration?

I couldn’t say that I have a collaboration that I dream of. For me , every partnership was important , because I’ve got involved and worked a lot .I belive that work and consistency are the key to successful collaborations .

What challenges you the most as an influencer?

For me the biggest challenge is to find free time .The influencer job involves a lot of creativity , work , patience ,but also time . Time is my biggest enemy .Don’t you have a little time to sell ?:) Just kidding !

How do you keep yourself on track with all the trends online?

I have a few big content creators that I follow and I like to get inspiration from them , but also from Pinterest .

How do you deal with criticism or negative feedback as an influencer, and what advice would you give to others facing similar challenges?

Honesty , since I’ve been active on Instagram , I haven’t faced negative criticism , but from my point of view , criticism is always constructive and makes you better .I give a piece of advice to those who face such challenges : to always belive in themselves and in what they do , to keep working because the results are always visible if you have patience .

What changes do you want to see in the future of influencer marketing?

In the present , big brands work with big influencers .Sometimes I would like to give a chance to smaller content creators who are just starting out and are pasionate about what they do .